MONTREAL, July 18, 2017 (GLOBE NEWSWIRE) – roommaster, a leader in hotel technology solutions, celebrated the one-year anniversary of its acquisition by Valsoft Corporation, a Montreal-based company specialized in the development of vertical market software.
Since the transaction, Valsoft boosted roommaster’s gross revenue by 20% through new solution and service offerings, streamlined operations, and enhanced marketing and sales strategies. roommaster also launched a redesigned website and new corporate branding to reflect the company’s evolution.
“We are excited to be building upon a legacy of product and service excellence at roommaster,” said Michael Assi, CEO of Valsoft Travel and Leisure and roommaster President. “One of the main pillars of our operating philosophy at Valsoft is to buy, grow, and hold companies forever. Our mission is to cultivate companies that deliver superior value and experiences to our customers and partners.”
This philosophy is in full motion at roommaster . Over the last 12 months, Valsoft has implemented a growth strategy designed to transform roommaster into a one-stop shop for the technology needs of independent hoteliers. roommaster now offers a CRM marketing solution, a direct booking platform, and full-service website design and hosting, with many more new solutions in the pipeline.
“It’s tremendously exciting to implement Valsoft’s vision to become a comprehensive technology solution for our clients,” said Kent Howard, Director of Sales at roommaster Software. “In just our first year, we’ve expanded our global footprint and delivered better services to help our clients grow their business and stay ahead of industry trends.”
roommaster, roommaster’s flagship hotel management software, was recently named a Leader in Gartner’s 2017 FrontRunners Software Advice Quadrant. roommaster’s cloud-based version, which shall enable hoteliers to manage their properties from anywhere in the world, is set to launch in the third quarter of 2017 and strengthen roommaster’s competitive advantage in the industry.
roommaster was founded by Robert Paresi in 1994. Over the last year, Valsoft has continued to expand the company around Paresi’s fundamental belief that all hoteliers deserve great property management tools that empower them to spend more time doing what they love: delivering outstanding guest experiences.
“Valsoft’s acquisition of roommaster Software has been an overwhelming success and a powerful boost for our brand and reputation in the hospitality market,” said Christy Carnley, Director of Product Management at roommaster Software. “Throughout this first year, we have expanded our product and service lines while maintaining our core values and commitment to delighting customers.”
About roommaster Software:
roommaster Software is a leading technology provider for the hospitality industry. Since 1994, the company has combined hotelier experience with innovative technology to deliver an all-in-one solution that empowers hotels to attract guests, drive customer loyalty, and increase profits.
More than 5,500 properties across 100 countries trust roommaster , with over 440,000 rooms managed daily through the company’s flagship property management software, roommaster.
roommaster develops scalable solutions with the belief that everyone deserves a great guest experience, whether they’re staying at a small B&B, a thousand-room resort, or anywhere in between. roommaster is headquartered in the United States with offices in Canada, Australia, and the United Kingdom.
About Valsoft Corporation:
Valsoft Corporation acquires and develops vertical market software companies, enabling each business to deliver the best mission-critical solutions for customers in their respective industry or niche.
A key tenet of Valsoft’s philosophy is to invest in stable businesses and then foster an entrepreneurial environment that molds a company into a leader in its respective industry. Unlike private equity and VC firms, Valsoft does not have a pre-defined investment horizon and looks to buy, hold, and create value through long-term partnerships with existing management.
