A Step-by-Step Guide to Listing a Hotel on Trivago
Trivago attracts over 50 million users each month and receives approximately 2.7 million unique visitors worldwide. With that kind of traffic, it’s one of the top hotel price comparison sites used by travelers to browse and compare rooms from different booking platforms.
Having a complete and updated hotel profile on Trivago helps your property stand out in search results. When people look for a place to stay, they want listings that feel trustworthy and easy to book. Good photos, transparent pricing, and honest reviews give your property the boost it needs to stand out and catch attention.
However, Trivago doesn’t directly take bookings, and it sends users to other sites with listed prices. That means you still need to put in effort to make your property look like the right choice. Just being visible isn’t enough. A weak listing won’t lead to bookings, even if lots of people see it.
This guide will walk you through the process of setting up your hotel on Trivago from scratch. You’ll learn how to get listed and what to do to make your profile stronger than the rest.
What is a Trivago listing?
A Trivago listing represents your property’s presence on Trivago, one of the world’s largest hotel metasearch platforms. It displays your hotel’s photos, pricing, reviews, and details from multiple booking sites to help travelers compare and choose where to book.
Why should you list your property on Trivago?
Listing your property on Trivago unlocks a world of opportunities. With more than five million properties featured worldwide, Trivago connects you to a global audience of travelers actively looking to book their next stay.
- Increased visibility: Trivago is a popular platform with millions of monthly visitors, providing a large audience for your property
- Direct bookings: By advertising your direct booking rates, you can encourage travelers to book directly on your website, bypassing OTAs and their associated commissions
- Cost-effective marketing: Trivago enables you to compete with larger OTAs by displaying your direct rates and potentially driving more traffic to your website
- Access to valuable guest data: Direct bookings through Trivago let you collect and own valuable guest data, which can be used to personalize future interactions and improve your services
- Enhanced control: Trivago Business Studio empowers you to manage your property’s profile, upload high-quality content, and track your performance, giving you greater control over how your property is presented
- Opportunity to showcase unique property features: Trivago’s platform allows you to highlight what makes your property special, attracting guests who are looking for a specific experience
How to add your hotel to Trivago in minutes?
Your property is unique, and no one knows it better than you. Take control of how it appears on Trivago by registering through Trivago Business Studio. It’s fast, free, and puts your hotel in front of millions of potential guests worldwide.
With Trivago Business Studio, you can:
- Showcase your hotel with rich content that boosts your visibility
- Track and improve performance with real-time analytics
- Promote your website rates directly using Rate Connect to drive direct bookings
Follow these simple steps to list your hotel on Trivago:
Step 1: Create Your Account
Go to Trivago Business Studio and register for free.
Step 2: Enter Your Contact Information
You’ll be asked to fill out a short form with:
- Title
- First name
- Last name
- Job position
- Phone number
Note: Trivago will only contact you for essential account information.
You’ll also need to agree to:
- Trivago’s Terms and Conditions
- Privacy Notice
- Receiving newsletters (you can unsubscribe anytime)
Step 3: Property Assignment
Search to see if your property is already listed:
- Enter the property name and location (e.g., Park Hotel, Phoenix, Arizona)
- If it exists, assign it to your account
- If it doesn’t, you can manually add it
Once complete, Trivago will send you a confirmation email; simply click the link to finalize your registration.
After registering, head to the Property Details section in your Business Studio account to:
- List your full contact details (phone number, address, website)
- Upload up to 30 high-quality images of your property
- Add a compelling, original property description and provide translations to reach international guests
- Highlight your services and amenities to match what travelers are searching for
Why use a hotel channel manager to list your property on Trivago?
Listing your property on Trivago is just the beginning, but the real challenge is keeping your availability, rates, and policies updated across all booking channels. Managing these updates manually takes time and increases the risk of costly errors.
That’s where a channel manager comes in. With a single update, your rates and availability sync instantly across all connected platforms, including Trivago, saving time and eliminating mistakes.
Connect your property to Trivago with the roommaster channel manager
roommaster channel manager connects your hotel to over 300 online travel agencies (OTAs), including Trivago, Booking.com, and Expedia. This means you can expand your reach while keeping complete control over your pricing, availability, and booking conditions.
Here’s how it helps:
- Real-time updates prevent overbookings and duplicate reservations
- Every new, modified, or canceled booking is synced directly into your property management system (PMS), eliminating the need for manual entry
- Maintain rate parity across Trivago, your website, the global distribution system (GDS), and all other OTAs without tracking each one separately
- Use central rate management tools to apply price changes, closeouts, and limits across every channel with ease
- The system automatically handles inventory and closes availability once rooms sell out
With performance data at your fingertips, you can analyze which channels deliver the most value. All bookings stay fully synced in real-time between Trivago, other OTAs, and your hotel property management system, so nothing gets missed.
Schedule a demo today and see how roommaster Channel Manager helps you simplify your distribution and stay in control across every booking channel, including Trivago.
FAQs
What is the cost to join Trivago?
Joining Trivago Business Studio is free. You can create and manage your property listing at no cost.
Does Trivago have hidden fees?
No, Trivago does not charge hidden fees for listing. Optional paid features, such as Rate Connect, are clearly priced.
Can you book hotels through Trivago?
No, Trivago is a search platform. It redirects users to booking sites where they complete their reservation.
Mayela Lozano is a content strategist with a passion for hospitality and technology. She collaborates with InnQuest on content creation, highlighting how technology can streamline hotel operations and enhance guest satisfaction. When she’s not creating content, Mayela loves to travel and spend time with her two little ones, discovering new adventures and making memories along the way.
