Archive for the ‘Hospitality Trends’ Category

Why Loyalty Isn’t Just for Hotel Guests

March 10th, 2020 Kent Howard Hospitality Trends

In 2019, Wyndham Rewards reported a 69% increase in revenue during 2018 to $527 million. It’s considered one of the best loyalty programs on the market and their numbers seem to support that position. Wyndham Rewards is one of many loyalty programs on the market, showing the trend in the industry towards valuing customer retention…. (more)

The Key Ingredients of a Powerful Channel Manager

March 5th, 2020 Mark Ellis Data Management, Hotel PMS, Online Bookings

There are so many sources of potential business for modern hotels. From the humble hotel website to the myriad of online travel agencies (OTAs) and review websites, guests can, literally, appear from anywhere. But how do you tame this vast online platform of bookings? For new and experienced hoteliers alike, channel management can be something… (more)

Does your online booking strategy match the trends?

March 3rd, 2020 Kent Howard Hospitality Trends, Marketing

Online Travel Agents (OTAs) like Booking.com and Expedia.com have been eating up direct hotel bookings, however some trends are suggesting that perhaps the tide may be turning. Phocuswright data reported that in 2018, direct bookings had climbed to around 49% of total online bookings for U.S. hotels and lodging services (Travel Weekly). Phocuswright added that… (more)

Valentine’s Day Ideas to Bring Out the Romance in Your Property

February 12th, 2020 Lisa Livingston Hospitality Trends, Hotel Property Management

With consumers having spent $20.7 billion on Valentine’s Day in 2019, it’s safe to say that hoteliers may be leaving a ton of money on the table when it comes to this holiday typically known for grandiose proposals, chocolates, and candy hearts. The truth is, Valentine’s Day is a great way to maximize your property’s unique… (more)

The Power of the Survey: How to Use Surveys to Keep Guests Coming Back

January 22nd, 2020 Lisa Livingston Hospitality Trends, Hotel PMS

In today’s world hoteliers must be ready for anything; that means guest feedback too. Gone are the days of old where guests would leave handwritten notes on a guestbook in a hotel room outlining their delightful stay. No, today there are so many forums in which guests can leave positive or negative feedback that hoteliers… (more)

Top Five Features to Look for in a Channel Manager

January 9th, 2020 Lisa Livingston Hotel PMS, Hotel Property Management, Latest News, Online Bookings

As a hotelier it’s important to stay up to date with hospitality trends. Probably the most complicated trend and topic is that of Channel management. Our hope is that this blog will provide you with the top features to look for when choosing a channel manager, and hopefully debunk the mysteries surrounding this powerful add-on… (more)

Happy Hotelier Holidays: How to Engage Guests and Drive Bookings this Holiday Season

Competition is heating up for the 112 million travelers who are busily making their holiday travel plans. If you’re like most hoteliers, you’d like to get a piece of this travel pie too. With OTAs competing for your online bookings, and the lure of holiday specials appearing on every website, what is stopping you from… (more)

How to Turn OTA Lookers into Direct Bookers 

Let’s face it; OTAs have become a necessary evil in the hotel industry. They help your property become visible to the world and assist you in obtaining more bookings. With the convenience of online booking, most guests view at least one OTA site’s pricing before deciding on a booking platform. However, with OTA fees sometimes… (more)

Four Reasons Smart Hotel Automation May Be Right For Your Property 

As the hospitality industry adapts to changing technology to provide better a better guest experience, they are turning towards automation to keep the technology cutting edge. Technology like automation, and smart technology features are creating quite the buzz around the hotel industry, but they are also making quite the impact on travelers and hoteliers worldwide. According to reports… (more)