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Archive for June, 2018

Is GDPR Compliance Apocalyptic for Traditional Hotel Marketing Campaigns?

June 29th, 2018 Lisa Livingston Data Management

You’ve all heard the hullaballoo about GDPR compliance. The definitive date of May 25th has come and gone and no one lost power, failed to have their computers boot up, or was fined millions of dollars.  However, as anti-climactic as the rollout out of GDPR seemed to be, it still left some hoteliers wondering; how… (more)

Blockchain: An OTA Killer or Flash in the Pan?

June 26th, 2018 Kent Howard Hospitality Trends, Latest News

With 300 hotels, TUI Group is one of the biggest supporters of blockchain in the hotel industry and reportedly thinks it will significantly boost profits. It uses the technology to manage the distribution of its inventory and is even working with IBM to build a public blockchain for hotel distribution. TUI joins Winding Tree –… (more)

How Hotels Can Cater to the Wellness Traveler

June 22nd, 2018 Kent Howard Hospitality Trends

Fitness is increasingly becoming the reason behind many travel plans, with the wellness travel sector in the US expected to grow to $808 billion by 2020. It seems guests don’t just want a bed for the night as part of their experience, they want to have the opportunity to work on their health and fitness, too…. (more)

Hotel Revenue Management – 7 Tips and Tricks

June 19th, 2018 Kent Howard Hotel Property Management

Hotel revenue management is tough – particularly if you’re an independent property competing against the big chains. If your staff does not include a dedicated revenue manager, or you’re simply struggling to remain current with the fast pace of changing guest expectations, then allow me to share seven excellent tips to increase revenue per available… (more)

Sweet Summer Tips for Hoteliers

June 15th, 2018 Lisa Livingston Hospitality Trends, Hotel Property Management

The summer travel season is in full swing and online bookings for hoteliers are on the rise. Research shows that travelers are booking their summer destinations in a different manner than previous years. According to SouthernLiving.com travelers are making the most of their summer vacation time.  Instead of spending their entire vacation in one destination,… (more)

Advantages of Cloud Computing for the Hotel Industry

June 11th, 2018 Kent Howard General

You’ve probably already heard you’ll benefit significantly from cloud computing as an independent hotelier. What are the advantages of cloud computing for the hotel industry, however, when cybercrime is regularly in the headlines and the protection of personal data is so heavily scrutinized? Allow me first to answer two burning questions you might have on… (more)

Are Hotel Concierge Services Really a Thing of The Past?

June 8th, 2018 Lisa Livingston Hospitality Trends, Hotel Property Management

As one of the humblest professions, the Hotel Concierge originated in France during the Middle Ages. In fact, the word Concierge is derived from a French saying, Comte Des Cierges which literally translates into “keeper of the candles”. Today this doesn’t seem like an overly complicated profession, but during the Middle Ages, the Keeper of… (more)

What Makes The Best Independent Hotel Online Booking Engine?

June 4th, 2018 Kent Howard General

You won’t go far without beautiful, original imagery; engaging copy; and simple navigation, but the online booking engine is the beating heart of your hotel Website. Without it, potential guests are likely to become missed opportunities. Remember, a guest’s ultimate aim is to check availability, rates and (hopefully) place a booking with you; therefore, if… (more)